A Communicator, Executive Coach and Media Professional.
CV
Professional Summary
Executive Communications Advisor and founder of my own advisory practice, with 20 years shaping how leaders and organisations are seen and heard. I advise C-suite leaders and founders on their message, their presence, and the words they choose, and I prepare them for the moments of real weight, from the boardroom to the stage.
A trained journalist and national broadcaster, I turn complex ideas into clear, compelling communication, and I bring real, on-air performance experience into every engagement. My own method, Puhevoima (Speak Power), is grounded in behavioural science and interaction psychology.
Native English and Finnish speaker, with working Swedish and a growing foundation in French and German. Based in Helsinki and relocating to Dubai, where I am open to senior communications and advisory roles.
Skills
Executive Communications Speechwriting C-Suite Coaching
Leadership Communication Executive Facilitation
Learning & Development Programme Design
Writing Content Creation Broadcasting & Presenting
Event Hosting & MC Television Production
Work Experience
2019-present
Founder & Lead Consultant, Maija Ilmoniemi
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Developed Puhevoima (”Speak Power”), a proprietary facilitation methodology grounded in behavioural science, affective neuroscience, and interaction psychology
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Designed and delivered bespoke leadership communication and sales communication programmes for B2C and B2B clients, and online courses
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Delivered executive coaching and individual communication coaching to senior professionals
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Built all programme content, methodology, and client-facing materials from the ground up
2023-2024
CEO, Tukikummit Foundation
Led a Finnish non-profit foundation focused on preventing social exclusion among children and young people by funding access to hobbies and extracurricular activities — founded in 2007 on the initiative of former President Sauli Niinistö. Responsible for operations, fundraising strategy, stakeholder relations, and organisational leadership
2017-present
Radio Presenter &Journalist,
Radio Nova (2022-present) & Yle Radio Suomi (2017-2019)
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Live on-air presenting at Radio Nova, Finland's largest commercial radio station, and previously at YLE Radio Suomi, Finland's national broadcaster
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Morning presenter and journalist, YLE Radio Suomi Kuopio (2017–2018) and Helsinki channel team (2018–2019)
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Real-time audience reading, authentic communication under pressure, editorial decision-making, and communicating complex topics to broad national audiences
Education
2002-2005
Master Of Social Sciences, University Of Helsinki
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Major: Communication. Minors: Education Science, Leadership
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Thesis: Managerial Communication Competence at Fortum Oyj
2012-2013
Acting Studies, University of the Arts Helsinki
Advanced studies in acting technique — embodied presence, emotional authenticity, and real-time audience connection (30 ECTS)
2012-2013
Business Coaching, Coaching Company Oy
Qualified to work with individuals and teams in professional development and behavioural change contexts (levels 1 & 2)
Interests
Writing — I have written two books and blogged for years, and never quite stopped. Music — cello since 1989, singing always; done solo, bands, choir, studied pop, rock and classical. Knitting — the kind that slows the mind down. Travel — new cities, new cultures, new conversations. Hiking — particularly in mountain environments. The Alps are firmly on the list. Languages — currently reviving French and German. Joys of Life – Good food, good coffee, enjoy beautiful and aesthetic things and the kind of conversations that go somewhere unexpected.